|Title||PT Mustika Ratu, Tbk : A Dream to Become a World Class Company|
|Author|| Kurnia, Pepey Riawati
|Publisher||Jakarta : PPM School Of Management, 2012|
|Code Collection||017/C/RC-CCH/STM 201|
|Physical description||17 p.|
|Abstract||Mooryati Soedibyo is a leading
businesswoman in Indonesia. Business people in Indonesia know her as a woman
who is successful in herbal medicine and cosmetic businesses, which were
started from the garage of her house. She had a desire to run a business.
During ten of years, she kept developing the business of her company called PT.
Mustika Ratu, Tbk. She managed to prove that even an aristhocratic family could
generate a superior business person.
Government regulations in
herbal medicines and cosmetics are getting tighter than before. The daughters
of Moeryati Sudibyo have different strategies due to their educational
background. Moeryati has an obsession of making Mustika Ratu a world class
company like Estee Lauder, which survives for 100
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