APA Style
Kotler, Philip. (1991).
Marketing management: analysis, planning, implementation, and control (7th ed.).
Englewood Cliffs:
Prentice Hall.
Chicago Style
Kotler, Philip.
Marketing management: analysis, planning, implementation, and control.
7th ed.
Englewood Cliffs:
Prentice Hall,
1991.
Printed Material.
MLA Style
Kotler, Philip.
Marketing management: analysis, planning, implementation, and control.
7th ed.
Englewood Cliffs:
Prentice Hall,
1991.
Printed Material.
Turabian Style
Kotler, Philip.
Marketing management: analysis, planning, implementation, and control.
7th ed.
Englewood Cliffs:
Prentice Hall,
1991.
Printed Material.