APA Style
Wilson, Richard M.S., Gilligan, Colin, Pearson, David J.. (1994).
Strategic marketing management : planning, implementation and control .
Oxford:
Butterworth-Heineman.
Chicago Style
Wilson, Richard M.S., Gilligan, Colin, Pearson, David J..
Strategic marketing management : planning, implementation and control.
Oxford:
Butterworth-Heineman,
1994.
Printed Material.
MLA Style
Wilson, Richard M.S., Gilligan, Colin, Pearson, David J..
Strategic marketing management : planning, implementation and control.
Oxford:
Butterworth-Heineman,
1994.
Printed Material.
Turabian Style
Wilson, Richard M.S., Gilligan, Colin, Pearson, David J..
Strategic marketing management : planning, implementation and control.
Oxford:
Butterworth-Heineman,
1994.
Printed Material.