APA Style

Rapp, Stan, Collins, Thomas L.. (1994). Beyond maximarketing : in the 1980s, the author predicted the marketing revolution . New York: McGraw-Hill.

Chicago Style

Rapp, Stan, Collins, Thomas L.. Beyond maximarketing : in the 1980s, the author predicted the marketing revolution. New York: McGraw-Hill, 1994. Printed Material.

MLA Style

Rapp, Stan, Collins, Thomas L.. Beyond maximarketing : in the 1980s, the author predicted the marketing revolution. New York: McGraw-Hill, 1994. Printed Material.

Turabian Style

Rapp, Stan, Collins, Thomas L.. Beyond maximarketing : in the 1980s, the author predicted the marketing revolution. New York: McGraw-Hill, 1994. Printed Material.