APA Style
Mercer, Alan. (1991).
Implementable marketing research .
New York:
Prentice-Hall.
Chicago Style
Mercer, Alan.
Implementable marketing research.
New York:
Prentice-Hall,
1991.
Printed Material.
MLA Style
Mercer, Alan.
Implementable marketing research.
New York:
Prentice-Hall,
1991.
Printed Material.
Turabian Style
Mercer, Alan.
Implementable marketing research.
New York:
Prentice-Hall,
1991.
Printed Material.