transforming to "Own" customers Vandermerwe, Sandra Primary Author mixed material bibliography Chichester John Wiley & Sons 1996 en English

Printed Material

xiv, 244 p. : figs., indx., ; 25 cm. In this incisive study, a business analyst lances today's usual management practices and reveals what cutting-edge companies are doing to survive and flourish in today's chaotic business world. Profiles over 70 inspiring success stories that demonstrate the "commandments" at work. Respected analyst Matthew Kiernan offers his Eleven Commandments of 21st Century Management, a collection of visionary strategies that executives can use to foster the mix of constant creativity and lightning-swift implementation that will enable their companies to prosper. Business leaders will find guidelines for creating new sources of profit, discovering hidden assets, empowering employees, "globalizing" corporate perspectives, and much more. They’ll also find over 70 inspiring success stories that show the Commandments at work in the real world - from the innovations of cutting edge ad agency Chiat/Day to the industry reforms of the Ho Chi Minh City People’s Committee to the Rolling Stones’ immensely profitable Steel Wheels Tour - as well as guidelines for increasing your company’s decision-making speed and strategic implementation; methods for breaking down the internal barriers that separate people, department and disciplines ... and strangle innovation; techniques for developing forward-looking measurement tools that reveal the true dynamics of your company’s performance and point the way to success; and practical advice on turning your organization’s continuing education into a truly sustainable competitive advantage. Forward-looking executives searching for compelling alternatives to past and present management approaches will find this insightful book to be a clarion call to arms and a blueprint for success. (cited from www.barnesandnoble.com) Customer Satisfaction Corporate Strategy AD/BTC 0471958239 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AD/BTC Van 27900 General (General) AD/BTC Van download_%252817%2529.jpg.jpg 14548 1996-12-20 00:00:00 2022-05-09 14:09:36 machine generated