APA Style
Lovelock, Christopher H., Weinberg, Charles B.. (1985).
Marketing challenges : Cases and exercises .
New York:
McGraw-Hill.
Chicago Style
Lovelock, Christopher H., Weinberg, Charles B..
Marketing challenges : Cases and exercises.
New York:
McGraw-Hill,
1985.
Printed Material.
MLA Style
Lovelock, Christopher H., Weinberg, Charles B..
Marketing challenges : Cases and exercises.
New York:
McGraw-Hill,
1985.
Printed Material.
Turabian Style
Lovelock, Christopher H., Weinberg, Charles B..
Marketing challenges : Cases and exercises.
New York:
McGraw-Hill,
1985.
Printed Material.