The purpose of this book to provide a comprehensive listing and suggested evaluation or assignment methods for each key new product development step from corporate charter to commercialization-from mission to market. Thus, the purpose is to amplify your wisdom in planning and revising the time line, deployment of resources, budgeting, authorizations- all aspects of the process. How you utilize the checklist is a matter of judgment. Some merely all aspects are considered. Others will use it for assignment, priorities, and reviews. Others may implement a more complex mathematical equation system, easily adaptable to computer programming.