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Clicks and mortar



Gives practical advice to help organizations adapt to changes prompted by today's technology-driven business revolution. Early chapters explore culture as the primary driver of growth. Later chapters outline the new brand of leadership necessary in the Internet era, and describe how to transform traditional business functions of measurement, marketing, and technology management. In a final chapter, eight business and academic leaders discuss factors for commercial growth in the next 20 years. Pottruck is president The Charles Schwab Corporation. Pearce is an executive communications officer at Schwab, and a teacher at the University of California-Berkeley. Annotation c. Book News, Inc., Portland, OR (booknews.com)


Ketersediaan

30178AZB/WN PotGeneral (General)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
AZB/WN Pot
Penerbit Jossey-Bass : San Francisco.,
Deskripsi Fisik
xxxiii, 314 p. : endnotes, index ; 24 cm.
Bahasa
English
ISBN/ISSN
0-7879-5273-7
Klasifikasi
AZB/WN
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

Versi lain/terkait

Tidak tersedia versi lain




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