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  <title>Built to last :</title>
  <subTitle>successful habits of visionary companies</subTitle>
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  <namePart>Collins, James C.</namePart>
  <role>
   <roleTerm type="text">Primary Author</roleTerm>
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  <namePart>Porras, Jerry I.</namePart>
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  <place>
   <placeTerm type="text">New York</placeTerm>
   <publisher>HarperBusiness</publisher>
   <dateIssued>1997</dateIssued>
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  <languageTerm type="code">en</languageTerm>
  <languageTerm type="text">English</languageTerm>
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  <extent>xxiv, 342 p. : tabs., figs., index ; 21 cm.</extent>
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 <note>No tables, charts, or obfuscatory language interfere with the presentation and development of consultants Collins and Porras' premise that visionary companies withstand tests of time and fads.&#13;
On the basis of five years of research, they pinpoint six characteristics of the best American institutions: (1) premier in their industry, (2) widespread admiration from businesspeople, (3) multiple generations of CEOs, (4) an indelible imprint on society, (5) multiproduct (or multiservice) cycles, and (6) pre-1950 roots. The authors’ findings confirm a few management theories but contest many others. More important, they demonstrate the hows of good management in detail, with readable case histories (IBM, Merck, Motorola, Walt Disney, among others) and studies of contrasting corporations, and they include guidelines for those striving for long-lasting success.(text from Book List--Barbara Jacobs)&#13;
</note>
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 <subject authority="">
  <topic>Corporate Strategy</topic>
 </subject>
 <classification>AD/AZA 363</classification>
 <identifier type="isbn">0887306713</identifier>
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