APA Style

Blattberg, Robert C., Getz, Gary, Thomas, Jacquelyn S.. (2001). Customer equity : building and managing relationship as valuable assets . Boston: Harvard Business School Press.

Chicago Style

Blattberg, Robert C., Getz, Gary, Thomas, Jacquelyn S.. Customer equity : building and managing relationship as valuable assets. Boston: Harvard Business School Press, 2001. Printed Material.

MLA Style

Blattberg, Robert C., Getz, Gary, Thomas, Jacquelyn S.. Customer equity : building and managing relationship as valuable assets. Boston: Harvard Business School Press, 2001. Printed Material.

Turabian Style

Blattberg, Robert C., Getz, Gary, Thomas, Jacquelyn S.. Customer equity : building and managing relationship as valuable assets. Boston: Harvard Business School Press, 2001. Printed Material.