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Innovation : driving product, process, and market change



Roberts (technology management, MIT's Sloan School of Management) presents a collection of 12 articles, previously published in the between 1993 and 2002, and written by 20 of the world's top experts in innovation. The articles explore the key managerial issues of the innovation process, including the critical behavior which must occur within a firm to conceive and implement technological and market changes; collaboration with external partners to achieve innovative changes; and ways in which software, user communities, and innovation families can facilitate the innovative process. For academics and managerial leaders. Annotation c. Book News, Inc., Portland, OR (booknews.com)


Ketersediaan

31308RNB 42 InnGeneral (General)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
RNB 42 Inn
Penerbit Jossey-Bass : San Francisco.,
Deskripsi Fisik
xi, 343 p. : index ; 23 cm.
Bahasa
English
ISBN/ISSN
0-7879-6213-9
Klasifikasi
RNB 42
Tipe Isi
text
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

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