This is a hands-in book for Retail Slaes Associates of any age or experience who want to gain a deeper insight inti waht they do. The new Retail Sales Associate will benefit from many of the exercises and the seasoned Retail Sales Associate will benefit from new insights into Costumer behaviour. The author introduces Professional REtails Sales Associates to new strategies on:
- avoiding vending machine selling
- keeping your distance
- costumer behaviour
- in-you-face costumer
- costumer for life
- less than righteous returns
- maximizing the last moments with your costumers
- the real secret service
- practicing to improve your skills
(back cover)