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  <title>The Corporate communication bible</title>
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 <genre authority="marcgt">bibliography</genre>
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  <place>
   <placeTerm type="text">Beverly Hills</placeTerm>
   <publisher>New Millennium</publisher>
   <dateIssued>2000</dateIssued>
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  <extent>xii, 292 p. : concl., notes, index ; 23 cm.</extent>
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 <note>The power og public relation is nothing new. From the earliest times, leaders recognized that they could influence perception, wich is what public relations is all about. Public relations can help us our goals, or it can undo us. What 'is' new about public relations is our growning awareness of its strategies and tactics.

If you understand public relations, the world is yours. If you don&amp;rsquo;t, you can end up in serious trouble.&#13;
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 <note type="statement of responsibility"></note>
 <classification>MA/MJD</classification>
 <identifier type="isbn">1839224082</identifier>
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  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
  <shelfLocator>MA/MJD Dil</shelfLocator>
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