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Describes the anatomy of a model B2B exchange, using practical examples throughout, which are drawn from existing successful B2B exchanges.
Table of Content:
Part I: Defining the B2B Market Space
Chapter 1: What are B2B Exchanges?
Chapter 2: B2B is Where the Profits Will Be, On-line
Chapter 3: Why B2B Exchanges are Developing on the Internet
Chapter 4: "It’s NOT About the Technology - Stupid!"
Part II: Anatomy of a B2B Exchange
Chapter 5: Ownership and Membership Models
Chapter 6: Trading Models
Chapter 7: Strategic Partnership Models
Chapter 8: Revenue Models
Part III: Seven Secrets for Success for B2B Exchanges
Chapter 9: Secret #1:Stay Focused - Specialize on a Vertical
Chapter 10: Secret #2:Play to Win - the Need to Dominate
Chapter 11: Secret #3:Maintain Commercial Neutrality
Chapter 12: Secret #4:Ensure Transparency and Integrity
Chapter 13: Secret #5:Add Value by Building a Virtual Community
Chapter 14: Secret #6:Make the Right Strategic Partnerships
Chapter 15: Secret #7:Operate as a Virtual Corporation
Part IV: Future of B2B
Chapter 16: 2B or Not 2B, On-line?
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Informasi Detil
Judul Seri |
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No. Panggil |
AZA/WN Scu
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Penerbit | ISI : ., 1999 |
Deskripsi Fisik |
xiv, 254 p. : refs., bibs., ; 24 cm.
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Bahasa | |
ISBN/ISSN |
962-7762-59-8
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AZA/WN
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Tipe Isi |
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Tipe Pembawa |
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Edisi |
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Subyek |
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Info Detil Spesifik |
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Pernyataan Tanggungjawab |
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