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Advanced SearchCustomer satisfaction measurement simplified
Written for organizations seeking ISO certification, this book offers guidance on customer satisfaction and its measurement, walking the reader through the steps of implementing a system of customer satisfaction measurement. The book describes the means for identifying the customers' requirements, measuring satisfaction, and analyzing and reporting the data collected. Key points are illustrated with graphs, charts, and real data. Vavra is a marketing consultant. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Informasi Detil
Judul Seri |
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No. Panggil |
CEQ/BTC 739 Vav
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Penerbit | ASQ Press : Milwaukee., 2002 |
Deskripsi Fisik |
xx, 307 p. : figs., tabs., index ; 24 cm.
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Bahasa | |
ISBN/ISSN |
0-87389-500-2
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Klasifikasi |
CEQ/BTC 739
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Tipe Isi |
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Tipe Media |
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Tipe Pembawa |
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Edisi |
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Subyek |
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Info Detil Spesifik |
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Pernyataan Tanggungjawab |
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Versi lain/terkait
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