real-world lessons in revitalizing corporations Zimmerman, Frederick M. Primary Author mixed material bibliography New York McGraw-Hill 1991 en English

Printed Material

xii, 335 p. : ill., tabs., graphs, bibl., index ; "The Turnaround Experience" is for managers of troubled companies looking to turn themselves around and for managers of healthy firms seeking preventative policies for keeping themselves out of trouble. Throughout this book, the author offers strategies based on actual historical experience. He shows how to determine which methods work and which consistently fail, to identify what managerial skills, character traits, and value orientations contribute to successful turnarounds, to analyze the role of sales proficiency, financial acumen, and product development and develop action plans to retain and expand the customer base. These strategies are useful not only to business managers but also to members of government, finance institutions, insurance companies, educational institutions, and suppliers of needed services. Corporate Revitalization AZA 363/CA 79 0070728992 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AZA 363/CA 79 Zim 23915 General (General) AZA 363/CA 79 Zim WIN_20200131_14_20_54_Pro.jpg.jpg 1766 1993-04-15 00:00:00 2020-01-31 14:22:06 machine generated