APA Style

Boove, Courtland L.. (1986). Contemporary advertising (2nd ed.). Homewood: Irwin.

Chicago Style

Boove, Courtland L.. Contemporary advertising. 2nd ed. Homewood: Irwin, 1986. Printed Material.

MLA Style

Boove, Courtland L.. Contemporary advertising. 2nd ed. Homewood: Irwin, 1986. Printed Material.

Turabian Style

Boove, Courtland L.. Contemporary advertising. 2nd ed. Homewood: Irwin, 1986. Printed Material.