lessons Syahrivar, Jhanghiz Primary Author Ichlas, Andy Muhammad Additional Author mixed material bibliography Geneva ILO 1987

21 p. ; 30 cm. Electronic word of mouth (EWOM) Brand Association Brand Awareness Brand Loyalty Perceived Quality Purchasing Decision Technology in Marketing JN/AZCE 9221061507 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen JN/AZCE Smi The Impact of Electronic Word of Mouth (E-WoM) on Brand Equity of Imported Shoes: Does a Good Online Brand Equity Result in High Customers’ Involvements in Purchasing Decisions? 220 1987-09-17 00:00:00 2005-12-02 00:00:00 machine generated