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The starting point for this is some of the changing conditions for outsourcing products in fast moving consumer goods industries. Weare seeing increasing internationalization and also more and more information available for retailres through IT to support how buying is performed. Still, much of the research on retail buying focuses on one part of the process, i.e. the buying decision, rather than the process as such. This focus will tend to give a quite narrow perspective. Instead, this research focuses on the whole process that is involved when retailers source products. A literature from other disciplines is presented. In total 15 propositions are developed how information may be used during the process and how IT could nter into the process. The paper ends with some suggestions for empirically testing the different propositions and also some general conclusions.
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Penerbit | : ., October 2001 |
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p. 329-357
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