Detail Cantuman
Advanced SearchTowards understanding network relationship in onli
This paper views e-commerce (B2C) as a retail innovation that evolves along with newly emerging technological system around the Internat. In the case of e-commerce, this system consists of retailers as adopters and co-developers of technological solutions invented/commercialized by specialists. As part of 'new economy' business practices, what is needed for establishing successful e-commerce venture in terms of tangible resources and competences is not necessarily acquired internally but are coordinated via network relationship. The paper proposes to identify different e-commerce strategies, and outlines the kinds of actors involved in the networks that seem to go along with each strategy. While suggesting that different e-commerce strategies correspond to different networking strategies it points at the importance of relational competences in varying online retailing contexts.
Ketersediaan
Tidak ada salinan data
Informasi Detil
Judul Seri |
-
|
---|---|
No. Panggil |
-
|
Penerbit | : ., July 2002 |
Deskripsi Fisik |
p. 319-335
|
Bahasa | |
ISBN/ISSN |
-
|
Klasifikasi |
-
|
Tipe Isi |
-
|
Tipe Media |
-
|
---|---|
Tipe Pembawa |
-
|
Edisi |
-
|
Subyek |
-
|
Info Detil Spesifik |
-
|
Pernyataan Tanggungjawab |
-
|
Versi lain/terkait
Tidak tersedia versi lain