APA Style

Stanton, William J., Etzel, Michael J., Walker, Bruce J.. (1994). Fundamentals of marketing (10th ed.). New York: McGraw-Hill.

Chicago Style

Stanton, William J., Etzel, Michael J., Walker, Bruce J.. Fundamentals of marketing. 10th ed. New York: McGraw-Hill, 1994. Printed Material.

MLA Style

Stanton, William J., Etzel, Michael J., Walker, Bruce J.. Fundamentals of marketing. 10th ed. New York: McGraw-Hill, 1994. Printed Material.

Turabian Style

Stanton, William J., Etzel, Michael J., Walker, Bruce J.. Fundamentals of marketing. 10th ed. New York: McGraw-Hill, 1994. Printed Material.