Baye, Michael R. Primary Author mixed material bibliography Boston McGraw-Hill 2000 en English

Printed Material

xxvi, 558 p. : tabs., figs., index ; 24 cm.+ 1 Dis Baye is one of the most successful managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization. Known for its balanced coverage of traditional and modern topics, Baye's third edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. TABLE OF CONTENTS 1. The Fundamentals of Managerial Economics 2. Market Forces: Demand and Supply 3. Quantitative Demand Analysis 4. The Theory of Individual Behavior 5. The Production Process and Costs 6. The Organization of the Firm 7. The Nature of Industry 8. Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets 9. Basic Oligopoly Models 10. Game Theory: Inside Oligopoly 11. Pricing Strategies for Firms with Market Power 12. The Economics of Information 13. A Manager’s Guide to Government in the Marketplace Strategic planning Case Studies Competition Cost management Production management Managerial economics Pricing AZA/JD 0072358386 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AZA/JD Bay 31708 General (General) AZA/JD Bay Managerial_economics_%2526_business_strategy.jpg.jpg 27615 2004-11-01 00:00:00 2020-02-03 13:30:51 machine generated