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Managerial economics & business strategy



Baye is one of the most successful managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization. Known for its balanced coverage of traditional and modern topics, Baye's third edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook.


TABLE OF CONTENTS

1. The Fundamentals of Managerial Economics
2. Market Forces: Demand and Supply
3. Quantitative Demand Analysis
4. The Theory of Individual Behavior
5. The Production Process and Costs
6. The Organization of the Firm
7. The Nature of Industry
8. Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets
9. Basic Oligopoly Models
10. Game Theory: Inside Oligopoly
11. Pricing Strategies for Firms with Market Power
12. The Economics of Information
13. A Manager’s Guide to Government in the Marketplace


Ketersediaan

31708AZA/JD BayGeneral (General)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
AZA/JD Bay
Penerbit McGraw-Hill : Boston.,
Deskripsi Fisik
xxvi, 558 p. : tabs., figs., index ; 24 cm.+ 1 Dis
Bahasa
English
ISBN/ISSN
0-07-235838-6
Klasifikasi
AZA/JD
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
3rd ed.
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

Versi lain/terkait

Tidak tersedia versi lain




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