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  <title>Research methods for business</title>
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  <namePart>Sekaran, Uma</namePart>
  <role>
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   <placeTerm type="text">Englewood Cliffs</placeTerm>
   <publisher>Prentice Hall</publisher>
   <dateIssued>2000</dateIssued>
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  <languageTerm type="text">English</languageTerm>
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  <extent>xiii, 463 p. : examples, tabs., index ; 24 cm.</extent>
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 <note>TABLE OF CONTENTS&#13;
&#13;
Ch. 1 Introduction to Research&#13;
Ch. 2 Scientific Investigation&#13;
Ch. 3 Technology and Business Research&#13;
Ch. 4 The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition&#13;
Ch. 5 The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development&#13;
Ch. 6 The Research Process: Step 6: Elements of Research Design&#13;
Ch. 7 Experimental Designs&#13;
Ch. 8 Measurement of Variables: Operational Definition and Scales&#13;
Ch. 9 Measurement: Scaling, Reliability, Validity&#13;
Ch. 10 Data Collection Methods&#13;
Ch. 11 Sampling&#13;
Ch. 12 Data Analysis and Interpretation&#13;
Ch. 13 The Research Report&#13;
Ch. 14 Managerial Decision Making and Research&#13;
&#13;
Module: A Refresher on Some Statistical Terms and Tests&#13;
A Final Note to the Student&#13;
Glossary of Terms&#13;
References&#13;
Statistical Tables&#13;
Index&#13;
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  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
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