mixed material bibliography Boston McGraw-Hill 2002

xviii, 650 p. : 26 cm. To understand internet companies strategies, we need a firm grasp of the generic business model that they follow. This book divided into 8 sections describing different business models, and each chapter begins with an introduction of the spesific business model, describing the value proposition offered by companies that pursue the model, the factors that drive their revenues, costs, and profits; and the key strategy decision they face. WN/AZA 79 0072498684 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen WN/AZA 79 Int 29982 2005-08-24 00:00:00 2008-02-23 00:00:00 machine generated