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The Guru guide to the knowledge economy : : the best ideas for operating profitably in a hyper-competitive world



The cofounders of a consulting firm select the key issues currently facing business people and a panel of industry and academic "gurus" to address them in a chapter each on: the changing economy, e-commerce, knowledge management, customer relationship management, globalization, and business ethics. Annotation c. Book News, Inc.(booknews.com)

TABLE OF CONTENTS
Introduction
Ch. 1 The Knowledge Economy
Ch. 2 Electronic Commerce
Ch. 3 Knowledge Management
Ch. 4 Customer-Relationship Management
Ch. 5 Globalization
Ch. 6 Business Ethics in the Knowledge Economy
App The Gurus
Notes
Bibliography
Index


Ketersediaan

32093JQ/WB/AK BoyGeneral (General)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
JQ/WB/AK Boy
Penerbit John Wiley & Sons : New York.,
Deskripsi Fisik
xiv, 418 p. : index ; 24 cm.
Bahasa
English
ISBN/ISSN
0-471-39085-2
Klasifikasi
JQ/WB/AK
Tipe Isi
text

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