scenarios for the world's fastest growing economy, ecology, and society Ogilvy, James Primary Author Schwartz, Peter Additional Author Flower, Joe Additional Author mixed material bibliography San Francisco Jossey-Bass 2000 en English

Printed Material

xiv, 169 p. : index ; 24 cm. China is the world's third largest economy and America's biggest trading partner in Asia. The path China takes over the coming decades will have a profound impact on business and the economy all around the world. The authors of this book are neither futurists nor experts on China, but practitioners of the art of scenario planning. In this book, Ogilvy and Schwartz draw on a range of studies conducted for companies anxious to understand the future consequences of the decisions they’re making today with respect to China. They present three versions of what China’s future might look like and what that will mean for the governments and companies that will be doing business with or in China. Their scenarios are in an absorbing narrative form, like histories written twenty years from now. They explain the predetermined elements, assumptions, and variables that underlie each scenario. They also draw implications and make suggestions about how companies can use each scenario to plan business strategy. Future studies Forecasting Economic conditions Social conditions Ecology Growth of developing economies ADF 552 0787952001 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen ADF 552 Ogi 32124 General (General) ADF 552 Ogi China%2527s_futures.jpg.jpg 30012 2005-08-22 00:00:00 2022-05-12 08:18:38 machine generated