This book is about getting better at making sense of the world...so you can make decisions that respond to reality, not some obsolete model of reality.

Drawing on the latest neuroscientific research and their experience with corporate transformations, Jerry Wind and Colin Crook explain how your mental models stand between you and reality, distorting all your perceptions...and how they create both limits and opportunities.

You’ll learn how to develop new ways of seeing...how to keep your mental models fresh and relevant...when to change to a new model...how to build a portfolio of models...and improving your models through constant experimentation.


TABLE OF CONTENTS

Part. 1 Recognize the power and limits of mental models
Ch. 1 Our models define our world
Ch. 2 Running the miracle mile

Part. 2 Keeping your models relevant
Ch. 3 Should you change horses?
Ch. 4 Paradigm shifts are a two-way street
Ch. 5 Seeing a new way of seeing
Ch. 6 Sift for sense from streams of complexity
Ch. 7 Engage in R&D of the mind

Part. 3 Transform your world
Ch. 8 Dismantle the old order
Ch. 9 Find common ground to bridge adaptive disconnects

Part. 4 Act quickly and effectively
Ch. 10 Develop the intuition to act quickly
Ch. 11 The power to do the impossible
Ch. 12 Challenging your own thinking : personal, business and society

Conclusion : what you think is what you do
App The neuroscience behind mental models