APA Style
Zaltman, Gerald. (2003).
How customers think .
Boston:
Harvard Business School Press.
Chicago Style
Zaltman, Gerald.
How customers think.
Boston:
Harvard Business School Press,
2003.
Printed Material.
MLA Style
Zaltman, Gerald.
How customers think.
Boston:
Harvard Business School Press,
2003.
Printed Material.
Turabian Style
Zaltman, Gerald.
How customers think.
Boston:
Harvard Business School Press,
2003.
Printed Material.