Kaplan, Robert S. Primary Author Norton, David P. Additional Author mixed material bibliography Boston Harvard Business School Press 2006 en English

Printed Material

x, 302 p. : figs., notes., index ; 25 cm. Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance. The authors argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corporate-level strategy, revealing how highly successful enterprises achieve powerful synergies by explicitly defining corporate headquarters’ role in setting, coordinating, and overseeing organizational strategy. Based on extensive field research in organizations worldwide, Alignment shows how companies can build an enterprise-level Strategy Map and Balanced Scorecard that clearly articulate the "enterprise value proposition": how the enterprise creates value above that achieved by individual business units operating alone. The book provides case studies, actionable frameworks, and sample scorecards that show how to align business and support units, boards of directors, and external partners with the corporate strategy and create a governance process that will ensure that alignment is sustained. (cited from www.barnesandnoble.com) Strategic planning LQ/ADBE 363 1591396905 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen LQ/ADBE 363 Kap 33269 Short Loan (Short Loan) LQ/ADBE 363 Kap 33862 Short Loan (Short Loan) LQ/ADBE 363 Kap Alignmentkaplan.jpg.jpg 32888 2006-05-12 00:00:00 2025-10-07 11:38:58 machine generated