APA Style

How come you can't identify your key customers?. (2002). London: Kogan Page.

Chicago Style

How come you can't identify your key customers?. . London: Kogan Page, 2002. .

MLA Style

How come you can't identify your key customers?. . London: Kogan Page, 2002. .

Turabian Style

How come you can't identify your key customers?. London: Kogan Page, 2002. .