APA Style

Davis, John. (2007). Measuring Marketing : 103 key metrics every marketer needs . Singapore: John Wiley Sons Asia.

Chicago Style

Davis, John. Measuring Marketing : 103 key metrics every marketer needs. Singapore: John Wiley Sons Asia, 2007. Printed Material.

MLA Style

Davis, John. Measuring Marketing : 103 key metrics every marketer needs. Singapore: John Wiley Sons Asia, 2007. Printed Material.

Turabian Style

Davis, John. Measuring Marketing : 103 key metrics every marketer needs. Singapore: John Wiley Sons Asia, 2007. Printed Material.