APA Style
Lovelock, Christopher H., Wirtz, Jochen. (2004).
Services marketing: people, technology, strategy (5th. Ed.).
Upper Saddle River:
Pearson Prentice Hall.
Chicago Style
Lovelock, Christopher H., Wirtz, Jochen.
Services marketing: people, technology, strategy.
5th. Ed.
Upper Saddle River:
Pearson Prentice Hall,
2004.
Printed Material.
MLA Style
Lovelock, Christopher H., Wirtz, Jochen.
Services marketing: people, technology, strategy.
5th. Ed.
Upper Saddle River:
Pearson Prentice Hall,
2004.
Printed Material.
Turabian Style
Lovelock, Christopher H., Wirtz, Jochen.
Services marketing: people, technology, strategy.
5th. Ed.
Upper Saddle River:
Pearson Prentice Hall,
2004.
Printed Material.