rebooting business and the world Tapscott, Don Primary Author Williams, Anthony D. Additional Author mixed material bibliography USA Penguin Group 2010 en English

Printed Material

424 p. :acknowledgments.,notes.,index. ; 25cm. MacroWikinomics takes the art of mass collaboration and breaks it down to a science with strategies for the rebuilding our institutions for this time of profound change."--Lazaro Campos, CEO, Swift "The MacroWikinomics assertion that ’there has never been a more exciting time to be human’ is spot on. The new engine of innovation driven by collaboration, openness, stewardship and the power of the social web gives all of us an opportunity to drive even more rapid, meaningful change across global institutions. This is particularly relevant for the technology industry, which has always been about enabling human potential." --Michael Dell, President and CEO, Dell inc. "Tapscott and Williams are the world’s foremost thought leaders in the arena where human behavior, digital innovation and societal challenges intersect. Each of us-whether leaders of global institutions or individual citizens of the world-would be wise to follow their counsel as we attempt to mitigate the challenges and embrace the opportunities we collectively face." Brian J. Dunn, CEO, Best Buy Co., Inc. "MacroWikinomics connects the big picture of business, culture and society with what is really going on in the trenches of the new digital world. Don Tapscott and Anthony Williams re-affirm their authority by offering facts in the style of demographers and by storytelling in the manner of acute social observers. Leaders of the future must take their lessons on co-creation and authenticity to heart." --Brian Fetherstonhaugh, Chairman and CEO, OgilvyOne "When Tapscott and Williams released Wikinomics, it heralded a new era of collaboration -- one that has had a profound impact on how business is done. Now with "MacroWikinomics, they sow how business, government and civil society and people everywhere can leverage technology to work together in new ways to solve the greatest problems of our multi-polar world. Critical reading for those who want to help shape the new agenda." ( text cited from www.amazon.com ) E-business Information technology E-marketing Business information E-communication Social aspects of computers AZA/WR 9781591843726 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AZA/WR Tap 34888 General (General) AZA/WR Tap download_-_2020-02-06T121720.347.jpg.jpg 37715 2010-10-18 00:00:00 2020-02-06 12:15:47 machine generated