<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
<mods version="3.3" id="37930">
 <titleInfo>
  <title>How they started global brands</title>
 </titleInfo>
 <typeOfResource manuscript="no" collection="yes">mixed material</typeOfResource>
 <genre authority="marcgt">bibliography</genre>
 <originInfo>
  <place>
   <placeTerm type="text">Malaysia</placeTerm>
   <publisher>Advantage Quest Publications</publisher>
   <dateIssued>2008</dateIssued>
  </place>
 </originInfo>
 <language>
  <languageTerm type="code">en</languageTerm>
  <languageTerm type="text">English</languageTerm>
 </language>
 <physicalDescription>
  <form authority="gmd">Printed Material</form>
  <extent>210 p. : figs. ; 23 cm</extent>
 </physicalDescription>
 <note>Lots of us have ideas we think would make great business, yet most of us never do anything about these ideas. Probably because we just woldn,t know where to start. But what if you took the first step? Where could it lead?&#13;
&#13;
Table Of Contents :&#13;
&#13;
Clothing and Consumer brands:&#13;
; Adidas&#13;
AdidasFood and Drink:&#13;
; Coca-Cola; KFC&#13;
KFCManufacturing:&#13;
&#13;
KFCTechnology:&#13;
; Apple; Blackberry&#13;
BlackberryWebsites:&#13;
; Bebo; Ebay; Google</note>
 <note type="statement of responsibility"></note>
 <subject authority="">
  <topic>Case Studies</topic>
 </subject>
 <subject authority="">
  <topic>Competition</topic>
 </subject>
 <subject authority="">
  <topic>Business enterprise</topic>
 </subject>
 <subject authority="">
  <topic>Creativity</topic>
 </subject>
 <classification>AZA/AA</classification>
 <identifier type="isbn">9789833832019</identifier>
 <location>
  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
  <shelfLocator>AZA/AA How</shelfLocator>
  <holdingSimple>
   <copyInformation>
    <numerationAndChronology type="1">35028</numerationAndChronology>
    <sublocation>General (General)</sublocation>
    <shelfLocator>AZA/AA How</shelfLocator>
   </copyInformation>
  </holdingSimple>
 </location>
 <slims:image>download_%252887%2529.jpg.jpg</slims:image>
 <recordInfo>
  <recordIdentifier>37930</recordIdentifier>
  <recordCreationDate encoding="w3cdtf">2011-03-31 00:00:00</recordCreationDate>
  <recordChangeDate encoding="w3cdtf">2020-01-30 17:24:18</recordChangeDate>
  <recordOrigin>machine generated</recordOrigin>
 </recordInfo>
</mods>
</modsCollection>