Furrer, Olivier Primary Author mixed material bibliography New York Routledge 2011

xii, 250 p. : ill., tabs., index, biblio. ; 25 cm. The challenges faced by diversified corporations – firms that operate in more than one industry or market – have changed over the years. There is now a wide range of strategies, including corporate level strategy, to add competitive advantage to these corporations as a whole. Why are some companies highly specialized, while others embrac a wide range of products, markets and activities? What is the link between scope and performance? What can we say about the management of multi-business firms in terms of structure, management systems and leadership? Table of Contents : Chapter 1 What is corporate level strategy? Chapter 2 Why do multibusiness firms exits? : theoretical approaches to corporate level strategy Chapter 3 Defining the business Chapter 4 Diversification strategies : creating corporate value Chapter 5 The issue of relatedness: creating synergies Chapter 6 Diversification and performance: limit to the scope of the firm Chapter 7 The role of the parent: managing the multibusiness firm Chapter 8 Organising and structuring the multibusiness firm Chapter 9 Vertical integration: cordinating the value chain Chapter 10 The growth of the firm: internal development, mergers and acquisitions, and strategic alliances Chapter 11 Restructuring strategies: reduction the scope of the firm Chapter 12 Multipoint competition: managing market power Chapter 13 International diversification: global integration and local responsiveness Chapter 14 Corporate governance: controlling top managers and meeting corporate social responsibilities AZCL/AD 9780415553414 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AZCL/AD Fur 38118 2011-07-19 00:00:00 2017-03-14 00:00:00 machine generated