APA Style
Cooper, Robert G.. (2011).
Winning at new products : creating value through innovation (4th. Ed.).
New York:
Basic Books.
Chicago Style
Cooper, Robert G..
Winning at new products : creating value through innovation.
4th. Ed.
New York:
Basic Books,
2011.
Printed Material.
MLA Style
Cooper, Robert G..
Winning at new products : creating value through innovation.
4th. Ed.
New York:
Basic Books,
2011.
Printed Material.
Turabian Style
Cooper, Robert G..
Winning at new products : creating value through innovation.
4th. Ed.
New York:
Basic Books,
2011.
Printed Material.