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  <title>Getting started in personal and executive coaching</title>
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   <publisher>John Wiley &amp; Sons</publisher>
   <dateIssued>2004</dateIssued>
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 <note>designed to help every mental health professional build, manage, and sustain a thriving coaching practice. Packed with hundreds of proven strategies and techniques, this nuts-and-bolts guide covers all aspects of the coaching business with step-by-step instructions and real-world illustrations that prepare you for every phase of starting your own coaching business. Complete with sample business and marketing plans and worksheets for setting rates and managing revenue, Getting Started in Personal and Executive Coaching identifies the fifteen biggest moneymaking markets to target and offers valuable recommendations for financing that get the most impact and mileage from every budget. Quick &quot;Action Steps&quot; for applying ideas and techniques make this book useful right away.

This single, reliable book offers straightforward advice and tools for running a successful practice, including:

    Seven tools for making a great first impression
    Fifteen strategies for landing ten paying clients
    Seven secrets of highly successful coaches
    Ten marketing mistakes to avoid&#13;
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 <identifier type="isbn">9780471426240</identifier>
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  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
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