APA Style

Mullins, John W., Walker, Orville C.. (2013). Marketing management: A strategic decision-making approach (8 ed.). New York: McGraw Hill Companies Inc.

Chicago Style

Mullins, John W., Walker, Orville C.. Marketing management: A strategic decision-making approach. 8 ed. New York: McGraw Hill Companies Inc, 2013. Printed Material.

MLA Style

Mullins, John W., Walker, Orville C.. Marketing management: A strategic decision-making approach. 8 ed. New York: McGraw Hill Companies Inc, 2013. Printed Material.

Turabian Style

Mullins, John W., Walker, Orville C.. Marketing management: A strategic decision-making approach. 8 ed. New York: McGraw Hill Companies Inc, 2013. Printed Material.