fuse traditional media, social media, & digital media to maximize marketing Safko, Lon Primary Author mixed material bibliography New York Mc Graw Hill 2012 en English

Printed Material

xxi, 265 p. : figs., index., 23 cm. Earn ten times marketing ROI—without spending a cent The new method for combining all of today’s marketing tools into a powerful FUSE strategy The Fusion Media Marketing Bible explains how to pinpoint the most effective elements of your existing marketing efforts and combine them with social media and digital marketing to turbo-charge your overall strategy. In no time, you’ll see dramatic increases in traffic and revenues. Lon Safko is the founder of 14 companies and was awarded three patents for Three-Dimensional Internet Advertising. Marketing BA 9780071801133 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen BA Saf 36013 General (General) BA Saf 39771 2013-05-28 00:00:00 2021-09-01 15:37:16 machine generated