APA Style

Pearson, Stewart. (1996). Building brands directly . London: Macmillan.

Chicago Style

Pearson, Stewart. Building brands directly. London: Macmillan, 1996. Printed Material.

MLA Style

Pearson, Stewart. Building brands directly. London: Macmillan, 1996. Printed Material.

Turabian Style

Pearson, Stewart. Building brands directly. London: Macmillan, 1996. Printed Material.