The article discusses lessons from 12-step self-help programs,
particularly that of Alcoholics Anonymous, that can be useful to managers
trying to transform their corporate culture. The author observes that managers
cannot force change, but can help employees desire change. He further states
that undesirable habits can't just be discarded but must be replaced by new
habits, and that peer pressure and peer support are effective catalysts for
change. He believes change management should find ways to recognize small,
incremental achievements.