No matter where you are on the organizational ladder,
the odds are high that you've delivered a high-stakes presentation to
your peers, your boss, your customers, or the general public.
Presentation software is one of the few tools that requires
professionals to think visually on an almost daily basis. But unlike
verbal skills, effective visual expression is not easy, natural, or
actively taught in schools or business training programs. slide:ology fills that void.


Written by Nancy Duarte, President and CEO of Duarte Design, the firm
that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth,
this book is full of practical approaches to visual story development
that can be applied by anyone. The book combines conceptual thinking and
inspirational design, with insightful case studies from the world's
leading brands. With slide:ology you'll learn to:

• Connect with specific audiences
• Turn ideas into informative graphics
• Use sketching and diagramming techniques effectively
• Create graphics that enable audiences to process information easily
• Develop truly influential presentations
• Utilize presentation technology to your advantage

Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology
will challenge your traditional approach to creating slides by teaching
you how to be a visual thinker. And it will help your career by
creating momentum for your cause.