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  <title>In pursuit of elegance</title>
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   <placeTerm type="text">New York</placeTerm>
   <publisher>Broadway Books</publisher>
   <dateIssued>2009</dateIssued>
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  <extent>vii, 216 p.: figs., index ; 22 cm</extent>
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 <note>In this book, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements:&lt;br&gt;- seduction&lt;br&gt;- subtraction&lt;br&gt;- symetry&lt;br&gt;- sustainabillity.&lt;br&gt;</note>
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 <classification>LXMG</classification>
 <identifier type="isbn">9780385526494</identifier>
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