APA Style

The New strategic brand management. (2012). London: Kogan Page.

Chicago Style

The New strategic brand management. 5th ed.. London: Kogan Page, 2012. .

MLA Style

The New strategic brand management. 5th ed.. London: Kogan Page, 2012. .

Turabian Style

The New strategic brand management. London: Kogan Page, 2012. .