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  <title>Outsmart your own biases</title>
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  <place>
   <placeTerm type="text">Boston</placeTerm>
   <publisher>Harvard Business School Publications</publisher>
   <dateIssued>May 2015</dateIssued>
  </place>
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  <extent>p. 64 - 71</extent>
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 <note>When&#13;
making decisions, we all rely too heavily on intuition and use flawed reasoning&#13;
sometimes. But it’s possible to fight these pernicious sources of bias by&#13;
learning to spot them and using the techniques presented in this article,&#13;
gleaned from the latest research. They’ll open up your thinking about possible&#13;
outcomes, objectives, and options and lead to better choices. To broaden your&#13;
perspective on the future, the authors suggest, you can use proven tactics for&#13;
improving the accuracy of estimates and preparing for contingencies. You’ll&#13;
think more expansively about your objectives if you come up with many&#13;
possibilities before deciding what’s most important, get input from others, and&#13;
then carefully examine one goal at a time. And you’ll generate better options&#13;
if you identify several and evaluate them side by side. Don’t settle for the&#13;
first one that’s acceptable; imagine that you can’t pursue it, and you might&#13;
find an even stronger alternative. Strong emotional attachments or investments&#13;
make cognitive biases even harder to overcome. When that’s the case, use&#13;
checklists and algorithms to stay focused on the right things, and set “trip&#13;
wires” to trigger planned responses at key points in the decision-making&#13;
process. [ABSTRACT FROM AUTHOR]&lt;br&gt;&lt;br&gt;&lt;br&gt;</note>
 <note type="statement of responsibility"></note>
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 <identifier type="isbn">00178012</identifier>
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  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
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