APA Style

Gill, Libby. (2013). Capture the mindshare and the market share will follow : the art and science of building brands . New York: Palgrave Macmillan.

Chicago Style

Gill, Libby. Capture the mindshare and the market share will follow : the art and science of building brands. New York: Palgrave Macmillan, 2013. Printed Material.

MLA Style

Gill, Libby. Capture the mindshare and the market share will follow : the art and science of building brands. New York: Palgrave Macmillan, 2013. Printed Material.

Turabian Style

Gill, Libby. Capture the mindshare and the market share will follow : the art and science of building brands. New York: Palgrave Macmillan, 2013. Printed Material.