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  <title>Grown up digital  :</title>
  <subTitle>how the net generation is changing your world</subTitle>
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  <namePart>Tapscott, Don</namePart>
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   <placeTerm type="text">New York</placeTerm>
   <publisher>Mc Graw Hill</publisher>
   <dateIssued>2009</dateIssued>
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  <languageTerm type="text">English</languageTerm>
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  <extent>xvi, 368 p. : figs., tabs., index. ; 24 cm.</extent>
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 <note>&lt;b&gt;The Net Generation Has Arrived. &lt;/b&gt;&lt;br&gt;&lt;b&gt;Are you ready for it? &#13;
&lt;/b&gt;&lt;br&gt;&lt;br&gt;Chances are you know a person between the ages of 11 and 30. You've seen&#13;
 them doing five things at once: texting friends, downloading music, &#13;
uploading videos, watching a movie on a two-inch screen, and doing &#13;
who-knows-what on Facebook or MySpace. They're the first generation to &#13;
have literally grown up digital--and &#13;
they're part of a global cultural phenomenon that's here to stay. &lt;br&gt;&lt;br&gt;The &#13;
bottom line is this: If you understand the Net Generation, you will &#13;
understand the future. &lt;br&gt;&lt;br&gt;If you're a Baby Boomer or Gen-Xer: This is your &#13;
field guide. A fascinating inside look at the Net Generation, Grown Up Digital&#13;
 is inspired by a $4 million private research study. New York Times &#13;
bestselling author Don Tapscott has surveyed more than 11,000 young &#13;
people. Instead of a bunch of spoiled &quot;screenagers&quot; with short attention&#13;
 spans and zero social skills, he discovered a remarkably bright &#13;
community which has developed revolutionary new ways of thinking, &#13;
interacting, working, and socializing. &lt;br&gt;&lt;br&gt;Grown Up Digital&#13;
 reveals: &lt;br&gt;How the brain of the Net Generation processes information &#13;
Seven ways to attract and engage young talent in the workforce Seven &#13;
guidelines for educators to tap the Net Gen potential Parenting 2.0: &#13;
There's no place like the new home Citizen Net: How young people and the&#13;
 Internet are transforming democracy &lt;br&gt;Today's young people are using &#13;
technology in ways you could never imagine. Instead of passively &#13;
watching television, the &quot;Net Geners&quot; are actively participating in the &#13;
distribution of entertainment and information. For the first time in &#13;
history, youth are the authorities on something really important. And &#13;
they're changing every aspect of our society-from the workplace to the &#13;
marketplace, from the classroom to the living room, from the voting &#13;
booth to the Oval Office. &lt;br&gt;&lt;br&gt;The Digital Age is here. The Net Generation &#13;
has arrived. Meet the future.							  &lt;br&gt;</note>
 <note type="statement of responsibility"></note>
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  <topic>Leadership</topic>
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  <topic>Training</topic>
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 <classification>FA/LA</classification>
 <identifier type="isbn">9780071508636</identifier>
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  <physicalLocation>Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen</physicalLocation>
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