mixed material bibliography Boston Harvard Business School Publications January/February 201

p. 62 - 63 Intuit chairman Scott Cook attributes much of his company’s success to an early decision to design Quicken, Intuit’s personal-finance software, to look and operate like a checkbook. As Cook puts it, Quicken is “a product that lets people hold on to their habits.” [ABSTRACT FROM AUTHOR] <br> 00178012 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen 47626 2017-08-07 00:00:00 2017-08-07 00:00:00 machine generated